Welcome to a brand new year.
You are probably hearing that a lot right now. Although most people make the phrase “Happy New Year” sound cheerful, I think many are hoping that 2009 was just an economic nightmare from which they will soon wake up.
Having gone through a year full of ups and downs at Primary Freight Services, we have no choice but to stay optimistic and hope for a successful 2010. Optimism is the key word that I am preaching to my staff for 2010. Many opportunities are out there for the taking with hard work and dedication.
Customer Service is the key to all of our successes in 2010. We need to go back to the old-fashioned values of maintaining close relationships with our current contacts and getting in front of potential new customers. A new age of technology is upon us, specifically with all of the different ways of connecting with people across the globe. The internet has opened up numerous channels of communication that can be used with just a click of the mouse. But with all of these exciting advancements, we need to ensure that we do not lose our people skills. While emails and Facebook messages are commonplace in today’s market, a friendly “hello” and a cup of coffee go a long way in building strong relationships with potential new customers.
As I sign off for my first message of 2010…Remember that a little goes a long way. Keep smiling when you answer the phone!
Bob Strom
General Manager
Primary Freight Services
